Havas Group Reimagines PR Group with Launch of Red Havas
The new Merged Media micro-network will put data and content first, and unite Havas PR UK, North America and Red Agency Australia & Asia.
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Brand memorability study by Red Havas
A study by Red Havas reveals that memorability is the most crucial outcome of a brand campaign and has a direct impact on consumer behaviour – but only after 60 days.
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